Adding Triggers
Triggers are recipient events or recorded activity which can be used as the signal for further marketing activity to take place.
Procedure
- Click
Choose trigger events to display a list of the configured events that you can select from.
These are either events that have been configured on the campaign
Events tab, or
Variables that have been configured to generate events when they change. Check the ones that you want to trigger an action for the current campaign.
| Note: |
Multiple events can be configured to trigger the same action. |
- Select an action to perform:
- Drag a tool from the
Tool Box, or make a selection from the
Create new drop-down.
- Select the
Implement Tactic tool and choose one of the configured tactics to implement a tactic set up for the current campaign.
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